Before someone hires your company, applies for a job, or recommends you to someone else, they're probably trying to answer a simple question: “Can I trust these people?” An employer brand video helps answer that question by letting people see the humans behind your business. Instead of simply telling people that your company has great employees, does quality work, or has a great culture, an employer brand video lets your employees show them. They can hear how your team talks

Hiring a videographer for the first time can be an intimidating experience. One person talks about cameras. Another talks about cinematic footage. Someone else promises to "tell your story." How do you know who is actually a good fit for your business? Here are seven things I recommend you consider before hiring an Oregon business videographer. 1. Start With Your Goal Before talking about cameras, talk about your business. Are you trying to: Generate leads? Recruit employees?

If you've ever tried to figure out how much a professional videographer costs, you probably discovered an annoying answer: "It depends." That answer may be accurate, but it is not very helpful when you are trying to build a marketing budget. The good news is that professional video does not have to be a mystery. Let's look at what actually affects the price and how to decide what makes sense for your Oregon business or nonprofit. What Does Professional Videography Cost? A sma

How to Create a Nonprofit Marketing Plan With a Small Budget Marketing can be tough for a nonprofit. You need more donors, volunteers, sponsors, and community support. But you probably don't have a huge marketing budget or a team of five people creating content. Your "marketing department" might be one person who also handles fundraising, events, newsletters, website updates, and whatever emergency showed up this morning. The good news is that a nonprofit marketing plan doesn

Direct-to-consumer (DTC) businesses with online shopping carts face a constant challenge: how to attract the right customers and turn visits into sales. Meta paid ads offer a powerful solution to this challenge. These ads can deliver measurable results, helping local businesses grow by reaching targeted audiences efficiently. This post explores how meta paid ads impact DTC e-commerce, shares verified statistics on return on investment (ROI), and explains how professional supp

In today’s digital landscape, video content is a powerful tool for Oregon businesses looking to connect with local customers. However,...

Creating compelling video content is vital for any marketing team aiming to engage their audience effectively. For beginners, starting...

In the fast-paced world of digital marketing, captivating video content is essential for grabbing your audience's attention....

In today's fast-paced digital world, connecting with your audience on Instagram is more important than ever. As a marketing coordinator,...

As a freelance videographer, I have the exciting chance to immerse myself in product videography. There’s a thrill in bringing a product...

In the fast-paced world of digital marketing, commercial videography stands out as an essential tool for brands looking to make a...

Commercial video production in Oregon typically costs about $2,500 to $15,000 for many professionally produced business projects, while larger commercial productions can reach $25,000 or more. A simple testimonial or small business video may land near the lower end, while a brand film, recruiting video, multi-location production, or advertising campaign can require a larger budget. The final commercial video production cost depends mostly on planning, filming days, crew size,

The Canon R6 Mark II has made significant strides in its video capabilities, making it an appealing option for videographers and hybrid...

Since this is my main camera, I wanted to share some features of this amazing camera. The Canon EOS R6 Mark II is a significant upgrade...

In the digital world, where countless websites vie for attention, standing out to your visitors is crucial. One of the most effective...

Nonprofit organizations often face the challenge of conveying the impact of their work to potential donors and volunteers. One of the...

In today's digital age, building trust with your audience is more important than ever for your Oregon business. And one of the most...

Hey Oregon business owners! Do you know what can make your business stand out and get more people to notice it? It's making stunning...